Highlight the Most Important Messages– Grouped Notifications

A lot of Android users might have been making fun of iOS notifications until iOS12 was released, when the grouping function was introduced for notifications in WWDC 2018. With the release of iOS12, users also could easily customize the granular experience for how they would receive notifications.  Notifications’ immense access to users’ attention has been […]

Intuitively scheduling international meetings — a 4-hour UX challenge

I was asked to challenge a design exercise, and I had four hours to complete it. I loved it. I love structuring design processes within time constraints, in which choosing the most efficient steps and articulating effective communication methods are part of the challenge. Here is my design exercise prompt: Valentina leads business and sales […]

UI Treatments to get users hooked in Instagram

How to hook users with Internal Triggers in Instagram In 2014 Business Insider published an article with comments from Nir Eyal, a Stanford University lecturer and author of “Hooked: How to Build Habit-Forming Products” stating a couple of reasons why users are addicted to Instagram. Namely, a desire to capture precious moments, an immediate reward by making cool […]